Closing update on #RegisterToVote campaign: £371 raised; crowdfunded ads directly reaches 84,000 news feeds targeted to marginal seats, among total reach of of 284,000

Thank you very much to all of the 45 donors who contributed a total of £371 to our crowdfunder, directly sponsoring our #RegisterToVote post on to the Facebook news feeds of 84,000 young people aged 18-25, targeted to marginal seats. Net of PayPal transaction fees on donations, the total crowdfunded advertising budget was £350.61 generating the following results:

The total reach of the ad, based largely around ‘organic’ shares by the Facebook users reached with the paid ad, was 284,000: