The Conservative Party’s Instagram shows their social media game is absolutely terrible

From BuzzFeed: “The Conservatives have been forced to come up with a new social media strategy at their annual party conference.

“Unfortunately for their electoral prospects, this involves paying to push candid mobile phone pictures of middle-aged Cabinet Office minister Damian Green holding a piece of paper into the public’s Instagram feeds.

“Shortly afterwards the Conservatives made another Instagram post: This time it was an overlit picture of defence secretary Michael Fallon sitting in a temporary office.”

[Read full article on BuzzFeed…]

How social media saved socialism

Ben Tarnoff writes in the Guardian: “Grievances alone don’t produce political movements. A pile of dry wood isn’t enough to start a fire. It needs a spark – or several.

“For the resurgent left, an essential spark is social media. In fact, it’s one of the most crucial and least understood catalysts of contemporary socialism. Since the networked uprisings of 2011 – the year of the Arab spring, Occupy Wall Street and the Spanish indignados – we’ve seen how social media can rapidly bring masses of people into the streets. But social media isn’t just a tool for mobilizing people. It’s also a tool for politicizing them. Read more